The NRI Shopping Guide 2025

Your passport to the new India
Traveler with Luggage

Shop the New India

Everyone thinks they know India. Spices. Sarees. Spirituality. But that's only part of the story.

The India we know builds rockets, brews coffee and designs sneakers that walk global runways. It's bold, inventive and connected.

This guide is for every global Indian who wants to shop for things that say home, but in a new accent.

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Champaca Books - Gift Boxes

One of Bangalore's beloved independent bookstore, Champaca curates thoughtful gift boxes with books that capture the depth and diversity of Indian voices.

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Starts at₹112 or $1.26

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Pan-India

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Product dependent

Model wearing Rouka Saree
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Rouka by Sreejith

Built to bridge the gap between weaver and wearer, Kochi's Rouka by Sreejith adopts traditional weaving techniques to create made-to-order designs for the contemporary styles of today.

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Starts at₹1950 or $22

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Made-to-Order

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200 gms to 1 kg

(depending on material)

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Okhai

With sustainability and empowerment as its primary objectives, Okhai is a non-profit organisation that employs local and indigenous artisans to equip them with market literacy and promote entrepreneurial skills while ensuring the revival of traditional tribal art forms in India.

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Starts at₹1490 or $16.79

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India + US

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200 gms to 1 kg

(depending on material)

Model wearing Rouka Saree
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Boito

Referencing an ancient maritime festival celebrated in Orissa, Boito celebrates the textile traders of this state. Boito aims to revive their traditional techniques while also preserving their slow-paced, unhurried lives.

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Starts at₹32000 or $361

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Pan-India

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200 gms to 1 kg

(depending on material)

Model wearing Rouka Saree
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Cocopalm

Cocopalm creates contemporary swimwear with purpose. Made from recycled materials and designed to last, it's Indian, effortless, and ready for anywhere the tide takes you.

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Starts at₹2000 or $22.53

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Worldwide

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200 gms to 500 gms

(depending on product)

Model wearing Rouka Saree
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Darwaza

Darwaza works with Indian textiles, hand embroidery, and print to create pieces rooted in memory and place. Each collection revisits familiar colours and forms from everyday India, turning nostalgia into design.

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Starts at₹2000 or $22.53

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Pan-India

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200 gms to 500 gms

(depending on material)

Model wearing Rouka Saree
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145 East

A design studio from Kolkata bringing Bengal's handloom to the city. 145 East works with local weavers to create easy, everyday pieces that remind you of the City of Joy.

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Starts at₹2900 or $32.67

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worldwide

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product dependent

Model wearing Rouka Saree
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Johargram

From Jharkhand to the city. Handwoven Biru cotton, cut clean, built for movement. Tradition just got street-smart.

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Starts at₹3000 or $33.84

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Pan-India

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200 gms to 500 gms

(depending on material)

Model wearing Rouka Saree
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Jaipur Watch Company - Coin watch collection

Each watch carries an authentic coin as its dial, from the British India era to early-republic mintages, set by hand in Jaipur. A collection that tums Indian heritage into timeless design.

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Starts at₹20000 or $225.41

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India + US

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75 - 300 gms

(depending on product)

Model wearing Rouka Saree
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Isak Fragrances

Isak carries a century of artistry in every bottle. Each fragrance is hand-blended with patience, love, and a quiet pride in the legacy of one of India's oldest perfumeries.

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Starts at₹1490 or $16.78

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Made-to-Order

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50 ml

Model wearing Rouka Saree
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Phool Incense

Born in Kanpur, Phool turns temple flowers into incense, candles, and home fragrances that honour tradition while protecting the planet. A reminder that sustainability can be rooted in culture, not trends.

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Gift boxes start at₹620 or $6.98

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Pan-India

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product dependent

Model wearing Rouka Saree
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Goenchi Feni

Goenchi's Coconut Feni captures Goa's slow afternoons in a bottle. Small-batch, sun-kissed, and made for those who like their heritage with a twist.

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₹1449 or $16.32

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Regional-Goa, Store-specific

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750 ml

Model wearing Rouka Saree
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Six Brothers Mahura

Made in India from the native Mahua flower and double-distilled in India's oldest copper pot stills. Platinum-filtered for a clean finish. Six Brothers is a first-of-its-kind spirit that brings Indian craftsmanship back to the top shelf.

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₹2492 or $28.08

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Regional-Goa, Haryana, Maharashtra, Store-specific

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750 ml

Model wearing Rouka Saree
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FILTR

Created in Goa by Stranger & Sons and Subko Coffee, FILTR is a ready-to-drink martini that blends craft gin with South Indian filter coffee. Rich, aromatic, and made with the care of two brands that are redefining Indian craftsmanship

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₹2999 or $33.79

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Regional-Goa, Maharashtra, Store-specific

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750 ml

Model wearing Rouka Saree
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Maya Pistola

Made from 100% Indian agave and distilled in Goa, Pistola's Joven is India's answer to tequila. Bright citrus, green peppercorn and honey give it an easy tropical charm that's both sophisticated and unmistakably familiar.

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₹4510 or $50.82

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Regional- Assam, Delhi, Goa, Haryana, karnataka, Maharashtra, Rajasthan, West Bengal, Store-specific

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750 ml

Model wearing Rouka Saree
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Notice- Tetrapod Paperweight

Cast in aluminium, the Tetrapod paperweight brings a piece of Mumbai's coast to your desk. It's a small monument to the city's weight and quiet beauty.

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₹799 or $9

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India + US

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220 gms

Model wearing Rouka Saree
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Sueno Souvenir Miniatures

Chennai artist Shilpa Mitha builds the world in miniatures. What began as tiny replicas of Indian snacks and meals soon became icons of nostalgia, from tiffin boxes to filter coffee tumblers. Each Sueno Souvenir piece is handmade, detailed to the last grain of rice, and now created only on commission.

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Commission Based

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Pan-India

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product dependent

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Jigsaw Nation

Made purely for the love of Indian art and the joy of building something piece by piece, each Jigsaw Nation puzzle is the perfect gift to slow down.

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Starts at₹330 or $3.71

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India + UAE, US

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200 gms to 400 gms

Model wearing Rouka Saree
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Maachis

Maachis brings India's forgotten matchbox art back to life through bold tees and handcrafted matchboxes. Little pieces of home reimagined for those who carry its spark across the world.

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Starts at₹999 or $11.25

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Pan-India

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product dependent

Model wearing Rouka Saree
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Play Staples wooden Toys

Handcrafted wooden toys designed by an architect-turned-toymaker. Made with care and imagination, these heirloom vehicles from Play Staples turn Indian roads and memories into toys that'll always live on your desk or shelf.

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Starts at₹1290 or $14.53

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pan-India

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~125 gms

Model wearing Rouka Saree
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Bombay Sweet Shop

From the makers of The Bombay Canteen and O Pedro comes a sweet reminder of home, wrapped and ready to gift. Bombay Sweet Shop's handcrafted mithai blends nostalgia with newness, perfect for celebrating milestones, sending love across oceans, or simply sharing a taste of India that feels personal again.

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Starts at₹500 or $5.63

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Pan-India

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Product dependent

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Fulva

Straight from Kozhikode's kitchens, these halwas taste like home wrapped in sugar and coconut milk. Made with traditional recipes and all-India delivery, Calicut Cousins brings Kerala's most loved sweet to your doorstep. Chewy, glossy, and impossible to share.

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₹439 or $4.94

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Pan-India

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50 gms

Model wearing Rouka Saree
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Jaggery Mysore Pak

A melt-in-your-mouth block of indulgence, this Jaggery Mysore Pak from India Sweet House is proof that minimalism can still be decadent. Rich, bold, and impossible to stop at one bite.

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Starts at₹142.8 or $1.61

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Pan-India, USA, Australia

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125 gms to 1 kg

Model wearing Rouka Saree
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Manam Chocolate

Crafted in Hyderabad from bean to bar, Manam is India's bold answer to the world of fine chocolate. Every bar tells the story of cacao farmers, fermenters, and chocolatiers working together to redefine what Indian craft tastes like. Thoughtful, indulgent, and unmistakably homegrown, Manam's gift boxes carry the flavour of a new India that's confident, creative, and world-class.

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Starts at₹1425 or $16.05

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Pan-India

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Product dependent

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JhaJi Store

Made in Darbhanga, JhaJi brings the taste of Mithila to every table. Handmade by local women, each jar carries home, heritage, and a hint of sun.

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Starts at₹274 or $3.08

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Pan-India

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200 gms+

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Small Batch

Small Batch is an Indian kitchen brand for people who care about flavour. Small Batch makes sauces, condiments, and crisps in limited runs, each crafted with care and an eye for detail. It's simple food, made thoughtfully.

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Gift boxes start at₹2059 or $23.20

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Pan-India

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600 gms

Model wearing Rouka Saree
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Tulua Spices

From the spice farms to your stovetop, Tulua keeps Indian cooking honest. Each box contains single-origin spices that are made to taste like home.

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Customised boxes start at₹900 or $10.14

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Pan-India, USA, Australia

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125 gms to 1 kg

Model wearing Rouka Saree
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No. 3 Clive Road Tea

Founded in New Delhi, No. 3 Clive Road turns India's tea heritage into a modern ritual. Each blend is crafted in small batches with locally-sourced ingredients, capturing the calm, craft, and conversation that make tea more than just a drink.

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Gift boxes start at₹2500 or $28.16

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Worldwide

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Product dependent

Model wearing Rouka Saree
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Subko

From Mumbai's backstreets to farms across the Subcontinent, Subko is rewriting how India drinks its coffee and tastes its chocolate. Every cup and bar carries the story of its soil, its people, and its quiet precision. It's India's craft culture, roasted, tempered, and ready for the world.

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Starts at₹945 or $10.64

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Pan-India

Weight IconWeight

Product dependent

Model wearing Rouka Saree

We made this guide fo the messy, tender, in-between parts of living away.

The snacks tucked into your suitcase, the rituals that make new places feel like home.

At Belong, that's what we care about, the everyday deatils that turn distance into belonging.

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Global banking for NRIs - Made in India with ❤️

Betafront Financial Services (IFSC) Pvt. Ltd., a licensed PSP under IFSCA in GIFT City

IFSCA - PSP Authorisation No: IFSC/PSP/2025-26/003

Betafront Financial Services (IFSC) Pvt. Ltd., a licensed PSP under IFSCA in GIFT City

Broker: CMI2025BDK0829

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Distributor: IFSCA/CMI/Distributor/2025-26/0016

ISO/IEC 27001:2022 Certified

Partner Bank: RBL

Partner Bank: RBL

Download the Belong app!

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About Belong

Who are we?

Belong is a one-stop financial app for NRIs to save and invest in India seamlessly via GIFT City

Our products and services

1. Mutual Fund: Tata India Dynamic Equity Fund is the first retail inbound mutual fund for NRIs from GIFT City in collaboration with Tata AMC.

2. USD Fixed Deposits: High-interest USD-based Fixed Deposit in partnership with a GIFT City-based Indian bank.

3. NRI Tax Filing: File your Indian income tax (ITR) as an NRI with expert CAs. No NRI markup, clear pricing starting from ₹2,000.

Features of the Belong products:

  • Tax-free in India and does not require filing ITR in India
  • Easy withdrawals to your foreign bank account
  • No new NRE/NRO bank account needed

How does the Belong app work?

  • A 5-minute onboarding on the Belong app
  • Doorstep paperless KYC in UAE and Qatar
  • Transfer money from your overseas bank account to save and invest

Our Tools – Smart Financial Tools Built for NRIs

Belong helps NRIs to make smarter financial decisions. We have built a suite of tools specifically for Non-Resident Indians (NRIs) to make tax planning, investment comparison, and compliance easier.

1. NRI Fixed Deposit (FD) Comparison Tool

The NRI FD comparison tool helps NRIs compare various FD rates across NRE, NRO, FCNR and GIFT City fixed deposits offered by leading Indian banks such as HDFC Bank, ICICI Bank, SBI Bank, Axis Bank and many more at a glance.

2. Residential Status Calculator

Use our Residential Status Calculator to easily determine your income tax classification in India. Whether you're a Resident, Non-Resident Indian (NRI) or Resident but Not Ordinarily Resident (RNOR), knowing your correct status is essential for accurate tax filing. This tool helps you know your status with a few quick questions, helping you stay compliant with Indian tax laws.

3. Compliance Compass

Stay on top of your financial compliance in India with Belong’s Compliance Compass, a quick and easy tool designed for NRIs, RNORs, and OCI holders to check whether they are following all the necessary rules across banking, investments and taxation.

4. GIFT Nifty Live Tracker

A tool designed to track the GIFT Nifty index in real-time, reflecting the performance of Indian equity markets. With over 20 hours of market activity each day, this tracker provides global investors with continuous insights into the Indian stock market, making it an essential tool for monitoring market trends and making informed investment decisions.

5. NRI Rent TDS Calculator

This tool helps Resident Indians quickly calculate the TDS on rent paid to NRIs . You simply enter the monthly rent, and it takes care of the rest. It also includes helpful guidance on how to deduct TDS and file TDS returns.

6. Rupee vs Dollar Tracker

Use our Rupee vs Dollar Tracker to track daily-updated exchange rates and analyse historical trends across different timeframes, making smarter investment decisions. This tool helps you to understand why more global Indians are turning to USD-denominated assets.

7. Explore Alternative Investment Funds (AIFs)

This tool helps NRIs explore the Alternative Investment Funds (AIFs) in GIFT City and compare returns and risks to find the best options to invest.

What are the other products in the pipeline?

In the future, Belong will offer other financial products to NRIs such as foreign currency savings accounts, credit cards, mutual funds and stocks.

Why choose Belong?

  • It was started by fintech experts with more than 15 years of experience in the field.
  • It is built solely for NRIs keeping their unique challenges and requirements in mind.
  • Belong itself, and all products offered/to be offered on Belong, are regulated by trusted Indian regulators. We are licensed and regulated by the International Financial Services Centres Authority (IFSCA), GIFT City.
  • It’s operated by Betafront Technologies Pvt. Ltd. through its subsidiaries – Betafront Financial Services (IFSC) Pvt. Ltd., which is a licensed Payment Services Provider (PSP), and Betafront Securities (IFSC) Pvt. Ltd., a licensed Broker and Distributor.

© Copyright 2024-2025 Betafront Technologies Pvt. Ltd.

Belong app is operated by Betafront Technologies Pvt Ltd and its subsidiaries, Betafront Financial Services (IFSC) Private Limited which is a licensed Payments Services Provider (PSP) and Betafront Securities (IFSC) Private Limited which is a license Broker and Distributor under International Financial Services Centres Authority (IFSCA) in GIFT City.

USD fixed deposits on the Belong app are by branches of trusted India banks present in GIFT City. These banks are regulated by IFSCA in GIFT City as well as by RBI.

Interest rates are provided by our bank partners. Estimates for time periods greater than 1 year are based on reinvestment at current rates.

Mutual Funds and AIFs are provided by respective Fund Management Entities (FMEs) present in GIFT City. These FMEs are regulated by IFSCA (similar to AMCs being regulated by SEBI in onshore India).

Belong 'B' logo on black backgroundBelong's stylized 'E' logo on a black backgroundBelong's stylized 'L' logo on a black backgroundBelong's stylized 'N' logo on a black backgroundBelong's stylized 'G' logo on a black background